Betika will officially be the league’s main sponsors for 3 years with a Ksh 90 Million deal the league will now be known as the Betika Super League.
Under the sponsorship, each of the 20 competing teams will get Ksh 750,000 and in-kind provision of uniforms, financial support, kits, balls, nets, and other sports equipment. Through the sponsorship, Betika will be the community grassroots football partner for FKF.
This partnership confirms our commitment to investing in the community through sports, arts, and culture with football being a key focus. Through this, we aim to improve the standards of the game as we nurture talent both at the grassroots and national levels. We also believe we can influence positive change among the youth through creating an atmosphere of talents and skills development in sports. These are the same players who will hopefully steer Kenya to qualify for the 2022 World CupMr. John Mbatiah
Today we mark yet another milestone by launching a partnership for our NSL Clubs which we believe will go a long way towards not only easing the clubs’ financial obligations but also increasing the competition in the league.Nick Mwendwa